New This Week! Release The Beast With Wolfnights & Desserts This Week! 🌯🍪

Release the Beast!

Wolfnights is a gourmet wrap shop that cooks fresh dough wraps on a hot dome for every order. The wraps are made with unique ingredients like fig, turmeric, and ginger.  Owner and founder, Itai wanted to combine his two favorite cuisines, Israeli and Thai, to create the perfect wrap. It’s sweet, spicy, crunchy, savory — all together in one bite. There are ten different wrap types.  If you’re feeling a bowl, you can get them over pearled couscous or quinoa.

All the dough is made fresh on the “IronWolf”, an inverse wok of sorts fired up to 500° F, cooking the dough in less than a minute! This technique was inspired by the Druze people of his native country that bake the dough in a very similar fashion over the fire. Go veggie-friendly and try the Teen Wolf, filled with freshly made falafel in fig dough that includes pickles and sunflower seeds.

Don’t miss the Pink Moon, a grilled shrimp wrapped in a beet & chia seed dough with bean sprout slaw, charcoal grilled asparagus, pickled jalapeño, fried pickles, and a tangy-sweet coconut vanilla sauce. Or go for the protein-packed Wolfnight’s favorite, The Beast – a steak wrap made with turmeric dough, charcoal-grilled steak, blue cheese, cilantro, BBQ crunch, and red chili mayo. Your taste buds will be simultaneously delighted and excited!

Also, this week.  Two sweet treats. 

New This Week! Authentic Italian Paninos & Around the World in… Kushari?

Happy Monday, STADIUM.   We have two new partners for your ordering pleasure this week!  Hope you get to try them. 

As always, ratings & feedback welcome to empower a stronger menu. 

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Welcome, Sergimmo Salumeria.  Authentic Italian panino, pasta & salads straight from Palermo. 

Two steps above your go-to deli, Sergimmo Salumeria brings together all of your classic Italian favorites and stuffs them into a sandwich, transporting you straight to Sicily. With homemade mozzarella and the absolute most high quality imported Italian meats, it’s tough to find anyone better in the City.

Caprese Pasta Salad (v)

Sergio and Massimo’s father planted the seed of what would become Sergimmo’s when he immigrated from a small town named Torretta in Palermo, Sicily in 1969. Sergio and Massimo not only grew up in the food business but persistently worked to refine and acquired a taste for only flavorful foods.

Chicken Parm Sandwich

Sink your teeth into the classic Chicken Parm Sandwich loaded with freshly breaded chicken and topped with their homemade mozzarella and tomato sauce.  Go full Italian with the Il VIP – Proscuitto di Parma, mozzarella, spring mix, extra virgin olive oil and fig spread, a Sergimmo specialty!

Looking for a lighter lunch? Go for the Carnivale Vegetable Sandwich with mixed grilled veggies, mozzarella, and pesto.

At Sergimmo’s they’ve taken the Mediterranean “diet” and turned it into a lifestyle in the heart of New York City. As a Paninoteca and Salumeria, they make each meal with precision and love. No panino ever goes neglected- always Sergio and Massimo approved.

Buon Appetito!

…switching gears to the rolling dunes of Egypt…

Welcome, Kusharista! An ancient Egyptian grain meets pasta that goes global….

Rich in cultural flavors and delectable accents, Kusharista is the newest addition to New York’s thriving gourmet international food scene.

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Having spent years researching and exploring the world’s gastronomic traditions, Mohamed Moamen, a food connoisseur and enthusiast, set out on a mission to bring the best of the world’s flavors together. The Mediterranean’s healthy cuisine, the vibrancy of Mexican dishes, the rich texture of Italian food and the exotic flavor of Thai and Indian spices under one roof for an unparalleled culinary experience.

Kushari, the namesake dish, has a rich history dating back to the 1300s. It didn’t become an Egyptian staple until the 19th century when the British introduced the food to the cosmopolitan city, Cairo.

Italian immigrants soon added pasta and tomato sauce to the dish and…voila! Kusharista was born. The dish consists of elbow pasta, lentils, chickpeas, tomato sauce, and golden fried onions.

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Kusharista takes it a step further with variations like the Asian Fusion Kushari with brown rice, coconut curry sauce, teriyaki glaze, and jumbo steamed shrimp. Want something more traditional?

Try the Mediterranean Medley Kushari, filled with couscous, whole grain pasta, chickpeas, tomato sauce, grilled chicken, lentils, cranberries, baby spinach, and golden fried onions. 

Kusharista’s product-driven menu is a testament to the restaurant’s quality and purity of ingredients. Every dish is rooted in tradition, showcasing organic ingredients and pristine culinary inspirations from far-away destinations – all to make the New York food scene just a tad more exciting.

The American cuisine was built on innovation and eclectic experimentation – now, Kusharista takes it one step further to celebrate culinary hallmarks with a modern twist. 

Also, your favorite salad joint just got some new kids on the block.  Yes, sweetgreen’s Elote Bowl returns,  and the salad behemoth has also launched MANY new online-only exclusives. 

Well, ain’t that fancy.

The lineup: Elote Bowl, Spring Chicken Salad, Blueberry Summer Salad, Miso Roasted Corn Bowl, Plant Power Salad, Steelhead + Summer Squash Bowl, OMG Omega w/ Steelhead Salad, Veggie Caesar Salad, Hello Portobello Salad, Chicken Tostada Salad, Spicy Cashew Chicken Bowl

Last but not least, this June, we’ll be rolling out more sampled brands.  Be sure to claim & rate, so we can keep it going :D. 

Ya-Yeah. 

New This Week! The Little Beet & Foody’s Dumplings… 😋

The Little Beet 

100 percent of guiltin’ free food is here! The Little Beet was founded with one simple philosophy: To serve real food deliciously. Inspired by local, seasonal and natural ingredients, The Little Beet created a menu that offers wholesome food that makes you feel really good about eating it and even better after.

All of their ingredients are carefully sourced from farmers and purveyors they know and trust, so you can too. The Little Beet firmly believes what grows together, goes together. All of The Little Beet’s menu items are gluten-free. But more importantly, they are also guiltin’ free. Good food never tasted so good!

Sink your teeth into the inspired Brussel Hustle with chicken, shaved brussels sprouts, pecorino cheese, cranberry, avocado white bean spread, salsa verde, pickled onion, and super seeds all over tender field greens.

Want some salmon in your life? Go for the Yuzu Salmon Avocado Bowl w/ Brown Rice. Freshly roasted. salmon is paired with chipotle slaw, golden beets, kale, avocado, sesame seeds, yuzu vinaigrette, and pickled ginger over perfectly cooked brown rice.

Give back to your body and try The Little Beet today!

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Foody’s Dumplings 

Time to try your new favorite dumpling spot with so much more! The Terracotta Army may be the most famous landmark in the central Chinese city of Xi’an, but Foody’s Dumplings array of noodles, bowls, and of course dumplings are the easiest and tastiest way to be transported to China.

The minds (and hands) behind NYC’s famous Vanessa’s Dumplings bring their unparalleled technique and flavor right to your desk. With a former Xi’an Famous Foods alum in the kitchen, Foody’s draws its flavor from all over the diverse regions of China, with an emphasis on the unique flavors of Xi’an.

Think slowly stewed beef with hand-ripped noodles in a rich broth, or a specially spiced and seasoned lamb soup with thin homemade noodles. Their cold and spicy sesame noodles with shaved cucumbers are an absolute must.

Want to try their signature dumplings made fresh every day? You can opt for boiled or pan-fried. With different fillings like pork, chicken, shrimp & pork, or vegetable.

Turn it up a notch with the Red Hot Chili Oil Dumplings or the Spicy & Sour dumplings in soup. The classic sides include stewed beef, pork, or a vegetarian “Rougamo” in a flatbread as well as scallion pancakes and veggie spring rolls.

Don’t miss out on your chance to try one of NYC’s best dumplings!

New This Week! Pure Ktchn & Everyone’s Favorite Cookie…🥗🍪

New On Stadium, May 20th-24th,

New Restaurant: Pure Ktchn 

Healthy eaters rejoice, your new favorite restaurant is here! Pure Ktchn serves up a mostly vegan and vegetarian fare, with a few shrimp and tuna dishes for all you pescatarians out there.

With an aim to make nutritious food that supports both your health and the environment, Pure Ktchn makes nothing fried, uses no added sugars, no soy, no chemicals, just 100% pure and organic ingredients from Mother Earth.

By making everything fresh every single day, they maintain the highest nutritional value. All of their nut cheeses, nut butter, nut milk is made in house daily using organic ingredients with no additives or preservatives.

The restaurant puts a strong emphasis on superfoods like acai, cacao, coconuts, and more. You might go for one of their hearty salads, like the avocado-beet or the Caesar salad with delectable coconut “bacon” and crunchy chickpea croutons.

Perhaps you’ll take a swim and go for the Spicy Shrimp Salad with arugula, spinach, carrots, cabbage, pepitas, spicy sunflower seeds, fresh wild-caught shrimp, cucumbers, and a spicy cashew dressing.

What better way to finish your meal than with a Pink Dragon Cheesecake made with a walnut-date base, almond cheese, pink dragon puree. All vegan, all delicious.

You really can’t go wrong when all the ingredients are oh-so-right!

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New Featured Dessert This Week: Levain Bakery 

You know it, you love it, maybe you’ve ever drooled over an Instagram about it. The world famous Levain cookies are here! STADIUM is skipping the line for you and bringing the cookies right to you!

After 25 years, the legendary bakery whose oversized chocolate chip cookies are a favorite among locals and tourists alike.

No two cookies are the same, as they are scratch-made by hand every day. Levain focuses on four high-quality cookie flavors—dark chocolate chocolate chip, dark chocolate peanut butter chip, oatmeal raisin, and chocolate chip walnut. Nothing can compare so grab yours today!

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Have A Great Week! 

New This Week! Natureworks, Som Bo, New Dishes & Snacks … 💪 🍲 🍃

New on STADIUM, May 13 – May 17

New Restaurant: Natureworks 

Natureworks is real food- as nature intended. Today, buzz words like “real food,” “eating raw,” and “all-natural,” and “fresh ingredients” seem overly used and almost insincere in some cases. In 1978, when family-run Natureworks was founded, it was unchartered territory. 

If you’re in the mood for a throwback, you might remember Eva’s Kitchen, or Eva’s Health Food which is actually the mother concept to Natureworks. Locations emerged, focuses differed (Eva’s exclusively works on catering now and is focused on other boroughs besides Manhattan)

Natureworks became a mainstay for the office lunch crowd outside of its original Murray Hill location, and now West 55th St. location, sporting a vast menu of healthy “things” that fall into every lunch mood category. 

Among sandwiches, choose from hot & toasted sandwiches, classic pita burgers, whole wheat burritos. 

Among salads, superfood it with South American Taco Salad w/ Chicken Breast or the vegetarian Baked Tofu w/ Hummus Salad. 

There are sides, aka lots of steamed vegetables. 

But ultimately, what comprises half the menu…your choice of protein plates. 

Legitimately, some high energy protein plates have fitting names. One is called the “Hulk”;  described as not one or two or three but six egg whites, a steak burger, onion, pepper sauce, and either bean chili or lentils atop.  A working lunch indeed… maybe if you’re body-building. 

Legitimately, some high energy protein plates have fitting names. One is called the “Hulk”;  described as not one or two or three but six egg whites, a steak burger, onion, pepper sauce, and either bean chili or lentils atop.  A working lunch indeed… maybe if you’re body-building. 

Get those fingers in shape. 

Healthful & uncomplicated. Just like nature intended.

Restaurant Refresh: Som Bo 

Holy shallots! New “snap-pea” dishes from our Cantonese-fusion treasure, Som Bo.   

Dig into the Korean Steak Bowl Rice Bowl/ Sugar Snaps & Sweet Potato.

Or,  Roasted Chili Lime Chicken Rice Bowl w/ Sugar Snaps & Roasted Corn & Edamame.   

Their real-deal grilled tofu is still kaling it with the Grilled Tofu Rice Bowl w/ Miso Kale & Sweet Potato.

Or opt for a simple and rustic Vegan Market Farro Bowl if tofu isn’t for you.


You’ll be wanting som mo’.

Have you seen our Recently Added section, recently? 

New from Han Dynasty…

Chicken in Garlic Sauce w/ White Rice & Rice Noodle w/ Shrimp


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New from Sushi-teria

Shrimp Shocker Combo & Veggie Good Combo

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New Snacks…

Stay tuned on the menu for more surprises.

Have a great week! 

New Eats This Week! Sandwiches (You Asked For It!), Southern Cookin’ & More Samples … 🍗 🧀

New on STADIUM, April 29 – May 3


New Restaurant: Picnic Basket


Picnic Basket serves only handmade bread with vegetables, meats, and cheeses delivered daily.  Sandwiches are packed with tasty and fresh ingredients, made-to-order.  With a menu focused on simplicity and flavor, you can’t go wrong with any dish.  The menu merges flavors from Mediterranean, Italian and Asian traditions — it’s a basket full of diversity.

Reign in your Italian with their famous Fresh Mozzarella Sandwich: stuffed with fire roasted red peppers, alfalfa sprouts, fresh greens, tomatoes and a healthy drizzle of balsamic vinaigrette.  Take a trip to South America with their juicy Chimi Chicken Sandwich, packed with grilled chicken breast, fresh greens, tomatoes, and a zesty chimichurri sauce

Keeping it light before summer? Opt for any one of their delicious and healthy salads.  Better yet, we like their side of sweet potatoes with delicious dipping aioli.   Also, coming soon: half and half combos.  


Restaurant Refresh: Root & Bone

Our favorite East VIllage Southern cookin’ haunt is back.  Welcome back Root & Bone.  Yardbird’s little sister hops back onto the menu with classics like their fried chicken drumsticks, mac & cheese, buttermilk biscuits.  Gone are the jarred desserts in favor ofdecadent key lime and bourbon pecan pie.   Their famed pink deviled eggs will make an appearance, alongside green options like an artisanal kale caesar salad and cauliflower steak plate.


Trekking to Avenue B no more.


New Sample in Residence: Shrewd Food, Free high protein snack delights


Innovative baked protein crisps that emulate your childhood cheese puffs, with a much healthier spin. Each serving has 14g of protein, 2g of carbs and 90 calories. Check the menu for specific dates.

Lastly, our dessert program.  This week: cookies back from Milk Bar. Compost vis à vis Cornflakes.

Do you like this new Monday email format? Let us know! 

Any suggestions on our feature dessert provider for the week?  Let us know!

If you’re interested in becoming a sample in residence?  Let us know!

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Have a great week!  Spring-ding-a-ling.


Flavors Of The World, Spice Up Your Lunch: Spicy Moon (NEW)

🎶”Flavors of the world, Spice up your lunch, Every bowl and every dish, Spice up your lunch, People of New York, Spice up your lunch, Aah”🎶

Meatless Mondays (and any day really) have a new face, and it’s name is Spicy Moon. Over in the East Village, and now at your office, Szechuan food has been given a much needed makeover by the Szechuan peppercorn–powered Spicy Moon.

As for the menu itself, it covers a lot of regional standards, but with a vegan twist. Think twice-cooked yuba, fan-favorite dan dan noodles with Beyond Meat, flavor-packed cumin-style tofu, and a spicy vegetable or tofu dry pot.

There is of course, the famous regional dish, mapo tofu which is not to be missed, or burn your way into the veggie wontons in chili oil. They are a stand out for being an undeniably terrific representation of the classic dish.

Other dishes include vegan versions of Chinese-American classics, like the General Tso’s mushroom. The ‘shrooms come nugget-shaped with a special dipping sauce after being breaded and fried. Don’t stop there because the cold sesame noodles are calling your name and the flaky scallion pancake will have you happy and no longer hungry!

While standards make up most of the menu, there are also less conventional items like the fried pickles with “Szechuan sauce”. You’ll be sure to put some respect on their name after trying your first bite!

At Spicy Moon, it’s the little things that make it a more interesting place than your standard Szechuan restaurant and showcase the owners’ passion for the food and dedication to creativity in the city’s ever-expanding field of vegan restaurants.

This Tuesday…

Are you a food & beverage brand looking to reach more offices?

Consider Sample distribution with stadium

Here at STADIUM, beverages & snacks now comprise roughly 30% of sales.

Why? They are great complements to lunch…perfect somethin’ somethin’ for later.

Also…why not? Everyone gets a little extra to spend on their working lunches. (Thanks, employers!)

Our STADIUMITES are power lunchers. Gone are the days of sad deli sandwiches, and meh chopped salads. They’re experts on sweetgreen’s latest grain bowls, in on the vegan bites from by Chloe, and reaping the benefits of Inday’s ayurvedic cooking.

Some of them love better-for-you sweets on their desks…some are artisanal post-3pm coffee drinkers… others are all about the newest protein bars to fuel their after-work HIIT routines.

Sound like a good audience to you? The institutional foodservice market has grown to $49 billion in 2019, according to IbisWorld. Growth for contract hospitality services is going along at a steady pace, about 2.4 percent a year. Further predictions indicate 2 to 3% annual growth between 2014 and 2019, with most of the demand driven by corporate clients.

It’s no surprise that the most in-the-know CPG brands are supplementing their sales channels apart from just marketing outreach see the benefits of going direct-to-consumer, with a STADIUM sampling activation.

Along with the lunches we deliver, we’ll get your products into the hands of our customers, and corporate customers (the office managers, admins, HR professionals, and sales execs who are hosts, advocates, and organizers of their employer-sponsor lunch programs and meetings. Your products would be at the center of discussion (and consumption) in a viral, group setting on, and offline.

For more details, contact stephanie@servedbystadium.com and refer to the attached deck for more program details & pricing.